Connor created his informance movie on the Adidas's line of shoes titled "Boost". The video initially explained the technology that is incorporated into the shoes which are tiny energy capsules created in partnership with companies based in Germany. There are roughly 2,500 of these tiny energy capsules in just one shoe. Connor included a video of a test that compares the boost technology to the traditional EVA technology that is used in other shoes. The test consisted of dropping a metal ball on concrete with no padding, concrete with the EVA technology and concrete with Adidas's Boost technology. Right off the bat before the video even started I noticed that the Boost padding is much thicker than the EVA padding. Once the metal ball is dropped on the three surfaces it is surprising how much longer the ball bounces on the Boost padding. The test is a good method of describing the design of the Boost technology. Connor also included Kanye West endorsing the shoes. He explains that Kanye had a music video in which he and others in the video were wearing Boost shoes. The music video is too small and it is difficult to see what is going on in the video. I am not a fan of the text boxes within the video, they are too big and I find myself distracted from the image behind them. Maybe the image could have been shown then taken away and then bring up the text boxes or vice versa. The way the video is setup now there is too much on the screen at one time. Also I couldn't really pick out the five principles of design. A useful method to solve this problem would be to label the five principles then show the respective corresponding snippet of the video. Overall the video was good, just a few little errors here and there that once fixed would make the video a lot better!
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| https://www.sportsshoes.com/adidas-ultra-boost/ |
William created his informance movie on the Fitbit Charge HR. The HR stands for heart rate.
William starts the video out with a commercial for the Fitbit essentially stating that it can be involved in every aspect of the users life. Once the video is completed the first thing I noticed is that the scroll speed of the font is too fast. I had to go back and read the text because I missed it the first time. All of the principles of design (Process and Product, Human Experience, Business, Social as well as Cultural practices, Media, Consumerism and Design) were examined. William explains that the Fitbit provides details on heart rate, calories burned, steps taken, Miles/Meters walked, flights or stairs climbed as well as sleep activity. There are many color options for users to choose from as well as different display options to further customize the Fitbit. To ensure that profit keeps flowing in Fitbit needs to step up its design to outmatch competitors such as Apple. Fitbit's are sold in 45,000 stores. Fitbit also has a smartphone app that lets you connect via bluetooth and review the information gathered by the watch. The slogan of Fitbit is "Find Your Fit" which indicates that their is a fitbit for everyone. The credits once again scroll way too fast which makes them unreadable.
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| http://fitbit.expertproductinquiry.com/Force.aspx |
How the artifacts connect with each other
These two artifacts have an extremely strong connection to each other. They are both tools used by athletes. A marathon runner for example would wear Adidas's Boost shoes to enjoy a comfortable run while at the same time wearing the Fitbit to track their workout information to be looked at post run. This information will allow the runner to learn from their run and determine ways to improve. Both these artifacts incorporate technology to make being athletic feel more rewarding.
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